What is a Blog?
Thursday, June 12, 2008

internet computers

Web logs or blogs have been around for quite awhile. This would account for the estimated 30-60 million numbers of blogs in existence with new ones sprouting at a rate faster than rabbits can produce offspring.
Many of my readers now want to join in on the blog revolution, but aren’t exactly sure how to go about it. I interviewed my mentor recently and he shared with me some of her questions about blogging:


Why should I blog?
What does blog mean?
Do people actually read blog?
What’s it going to do for me?

Do blogs need to pertain to my business?

Is there anything I shouldn't’ blog about?

Great questions and I’m going to try to answer them below:

Why should I blog?
I don’t think anyone “should” blog except from the perspective that it’s yet another great way to communicate with your site visitors. Your first goal really needs to stem from this; that you have valuable information to offer your clients and/or site visitors that you think they will benefit from. The payoff, besides further establishing yourself as an expert in your fields is that you are strengthening your “authority” site by adding new content.


What does “blog” mean?
Blog is short for weblog. A weblog is like a journal or diary that is frequently updated yet is intended for the general public to read (although we recommend you make your blog as niche as possible to reflect your line of business). The owner of the blog typically has full administrative rights and is the one to create new blog posts while others may post replies to these posts (depending on the software utilized and the configuration of the same).


Do people actually read blogs?
I’m sure the really popular blogs get lots of traffic. Mostly, you can expect your clients and site visitors to read your blogs. In time, your blog postings will get indexed by the search engines which could bring in new traffic. Now, if your blog really takes off and you get a lot of people posting feedback, etc., well who knows. Your blog could be the next big blog sensation.


What is blogging going to do for me?
Beyond what we covered before (building an authority site, creating new content, generating new search engine traffic), the actual blogging process can be quite cathartic. You can write about things which you feel passionate about. There’s probably something every day that happens in your life (if not several things) that you have an opinion about. Your blog can be your inner voice, shouting out to the world “Oh yeah, well let me tell you what I think about that.”


Do blogs need to pertain to my business?
In my opinion, the blog that is on your website should relate to your business. If you are a Realtor, there are ample topics to write about and if you ever are faced with blogger’s block, you can always write about your latest listing or a positive experience you had with one of your buyers. You can stray a little (or a lot, it’s really up to you), but I personally suggest to keep your blog subject matter in line with your business. Now, what you post on other blogs is completely up to you (and these can be great back links to my site – ,. Keep in mind, the site owner's have complete discretion on what posts stay and those that get deleted. So, if your only goal is to post to get a link back text to your site, it's going to be fairly obvious. Provide a thoughtful reply and there's a good chance your post (and back link) will last a lifetime


Not all blogs allow HTML but for those that do, keep this in mind. And don't let blogs be the only place you create an anchor text link to your site. Use these in your signature files in your email, in forums, anywhere you can. Change the link text to different keyword phrases and also point them to different pages on your site. Not all inbound links should point to your homepage.


Is there anything I shouldn’t blog about?
Absolutely. Freedom of speech is a great thing but you shouldn’t post anything libelous or slanderous or just plain outright not the truth. Everything you do on the Internet (your Website, posting in public Forums and News Groups, Blogs) leaves a footprint behind. Your reputation is always at stake and therefore you should use precaution before you use your blog as a place to rant. You are not an anonymous person behind a computer and people have and will continue to be sued over erroneous blog postings.

Drafted from http://internetprince.blogspot.com

Posted byForex Trainer at 4:13 PM

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